Writing for Business

Which type of content marketing is best?

Simple! The content marketing that best suits you, your business and your ideal client. Using digital and content marketing is a fantastic strategy for reaching a large audience and better than any form of traditional print marketing, allowing you to truly engage with your clients – targeting their wants and needs – as well as… Continue reading Which type of content marketing is best?

Tips and advice, Writing for Business

Turning content marketing into sales leads

“I create loads of marketing content and post on social media all of the time, but I’m not getting any sales!!!” I hear this a lot! Now, I truly believe in the power of content marketing (obvs!) and using the consistency-visibility-engagement-leads model that I developed…however, there is a difference between marketing and sales and you… Continue reading Turning content marketing into sales leads

Tips and advice

How does content marketing work?

I bet you do a lot of ‘content marketing’ – you probably post regularly on social media. You may have recently written your website. You might even have a blog. However, do you know why you are creating this content and what you hope to achieve? It may seem like a silly question – why… Continue reading How does content marketing work?

Google Maps
Social Media, Tips and advice

Get yourself on Google

This is a bit of a short and sweet blog post....well...rant...about making sure you can be found on Google. The other day, I tried to find a shop that I know is in existence in an exact location, so I found the place on Google Maps expecting to find the lovely red marker that would… Continue reading Get yourself on Google