Blog

Writing for Business

What makes me happy? 6 things to be grateful for in business

It was the International Day of Happiness yesterday...whatever that really means!!! However, it got a lot of people talking about what makes them happy and what they are grateful for. It got me thinking about things that make me happy and, particularly, what makes my life that little bit easier in business. For a variety… Continue reading What makes me happy? 6 things to be grateful for in business

Tips and advice

Top tips when writing for business

I have been asked a lot of questions recently about 'good writing' and 'professional writing', as well as how to give people the confidence to write and share their ideas. If you own a business or even just feel like you have something important to say, there is no need to hold back. However, there… Continue reading Top tips when writing for business

Introductions, Writing for Business

100th blog post – why good copy still makes good business sense

I can't quite believe it but yes this is my 100th blog post?! I started blogging two years ago and absolutely love it. I find it fantastic for reflection, great for deepening my knowledge and, some days, it can be very cathartic. I wrote a couple of introductory posts and then my first 'proper' post… Continue reading 100th blog post – why good copy still makes good business sense

Blogging

LATEST POST: Hurdles to Blogging #13 – I have no idea when to publish my blogs?!

It is easy to get totally obsessed with 'optimum' time when it comes to publishing anything...and, in particular, anything digital, including social media posts and sending out marketing emails. Do not let the thought of this put you off blogging, however! There is tons of research of the perfect time to post, but at the… Continue reading LATEST POST: Hurdles to Blogging #13 – I have no idea when to publish my blogs?!

Tips and advice

Values – the importance of writing them down

I took such an interesting course at the beginning of January - it was about 'Purpose Mapping' and discovering what your purpose is and actually identifying the values that are most important to you both in business, but also in your personal life. The course was run 'online' via a Zoom call, so it was… Continue reading Values – the importance of writing them down

Writing for Business

Clash! Boom! Wallop! – Innovative Content Ideas

The hardest thing about creating content is making it interesting...and not following the crowd. I often give my Blog Starter trainees the tip of using things like national days or events, as well a 'celebration times' (like Christmas, Easter, Valentine's, etc.) to help create relevant content, which is likely to be trending. However, I am… Continue reading Clash! Boom! Wallop! – Innovative Content Ideas

Blogging

Guest Blogs – Don’t write it all yourself!

Ever thought of getting someone to write you a guest blog post? It may seem a lot of effort. You may not know where to start. However, getting someone to write a blog post for your blog can save you time (because you don’t have to write something!) and can also really enrich your offering.… Continue reading Guest Blogs – Don’t write it all yourself!

Tips and advice, Writing for Business

5 Top Tips for Writing Engaging Content

This post was inspired by daughter. Tip 4 is actually her very own recommendation for you! I know how difficult it is to write content regularly and then you have the added pressure that it needs to be appear fresh and engaging too. So, as it is January and Blue Monday approaches (!), I thought… Continue reading 5 Top Tips for Writing Engaging Content

Introductions, Tips and advice

Content Marketing Trends for 2019

Oh wow…I have really missed blogging! I have been doing lots of other bits and pieces behind the scenes…including setting up a You Tube channel (...eek! will let you know when all is ready to be seen!)..but I have really missed my regular writing! However, I am back and raring to go for 2019. I… Continue reading Content Marketing Trends for 2019