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email marketing
How to plan your monthly email marketing
Your email subscribers are precious I often preach about how important your email subscribers are!…
Email analytics – stop missing important leads
There is so much more to email analytics than just open rates and click rates…
What is a lead magnet?
There are many different approaches and style of lead magnet, but below I have offered…
Readable emails
Do you read emails from small businesses? Be honest! How many do you delete without…
5 emails you should be sending to your subscribers
Is your mailing list becoming the ‘Cinderella’ amongst your content marketing activity? Personally, I think…
Email ‘newsletters’ – when to use them
Email newsletters are very popular for big businesses – think Gap, Amazon, etc., constantly bombarding…