Copywriting : Editing : Strategy
It couldn’t be easier, right? Three simple steps! I am not demeaning the effort it takes to create get content and I am not saying making content is quick or easy. However, if you keep the following three things in mind with whatever you do, then I know that your content will feel more focussed,… Continue reading 3 Steps to Great Content
If you don't have a website or are thinking about having your own redesigned, what do you need to consider? It is really important to do some research before you decide what you want and need. It's a bit like decorating a room - you need to do get some inspiration, look around at ideas,… Continue reading What makes a good website? 8 things to think about
We hear so often that content marketing is "all about sharing a story". It sounds appealing in principle...but how? And what 'stories' should you be sharing??? I have done a little research and below you'll find 5 ideas to help you start shaping some stories to help your marketing to be a little more engaging… Continue reading 5 steps to telling your story
It breaks my heart when I hear about the amount of people that are blogging but I don't know anything about it. I speak to small business owners and I hear about how they have been blogging for months, but even though I follow their social media accounts and subscribe to their email marketing...I still… Continue reading 3 Ways To Get Your Blog Noticed
The hardest thing about creating content is making it interesting...and not following the crowd. I often give my Blog Starter trainees the tip of using things like national days or events, as well a 'celebration times' (like Christmas, Easter, Valentine's, etc.) to help create relevant content, which is likely to be trending. However, I am… Continue reading Clash! Boom! Wallop! – Innovative Content Ideas
