content writing

The importance of customer intent

It is so important that you write content with a purpose. It’s fair to say,…

What to ask a website designer

What to ask a website designer when looking for a new website Is it time…

Time-saving tips from a content writer

Time…there’s never enough of it and I know so many clients who end up pushing…

The Customer Avatar Myth

This is a totally controversial one, but I have to be honest and admit that…