When it comes to writing a content strategy, there is only one place to start – research! The truth is that research is time consuming; it can be boring and it can make you feel overwhelmed. The ‘what do I do with all of this information?!’ feeling is not uncommon. However, it is so important. … Continue reading Write a strategy based on research
This post was inspired by a question posed at the recent Collabor8 meet-up, where I was honoured to run a workshop about blogging. The question was simple – Am I allowed to include links from my blog to other websites? I am sure a lot of people have probably never even given it a second … Continue reading Am I allowed to link to other websites?
As the saying goes, "do what you love and you won’t work a day in your life"…same is true for content output. When it comes to content, you have to love what you commit to publishing. You have to respect your customers, clients, followers and subscribers enough to offer content you truly believe they will … Continue reading Work out what you love
Simple to follow cycle for reflecting on the quality of your content
Samantha Hunter, Business Consultant, has masses of experience creating business plans for big brands and well-known companies, as well as start-ups. In this guest blog, she identifies the importance for all businesses, no matter how big or how small needs to go through the process of creating a business plan. Read on and then join … Continue reading Business Planning: It’s not the plan that is important, it’s the planning
On the 16th January, I had been running my business for one whole year! It’s very exciting and I can’t quite believe how much I have learnt over the course of the last year; how many wonderful clients I have had the absolute pleasure of working with and all of the amazing support I have … Continue reading 2018 Content Trends
After a couple of lovely weeks off, I am back to it with gusto! Next week, it will be one year since I first launched a ‘little ol’ Facebook page’ to see if anyone would be interested in my help! I can’t quite believe the last 12 months have gone by so quickly and I … Continue reading Content Goals
I thought I would finish 2017 with a bit of a personal and passionate blog about something I truly believe in. I know there is technically another Thursday before the end of the year but I am not going to blog next week…I plan to spend the time with my family, playing games with my … Continue reading Small Business Support
Life is a bit crazy at the moment so my post is a bit of a speedy list of ideas for you! I haven’t had much time to do lots of writing recently…and I am really missing it!!! However, I know a lot of people do not share this feeling about writing and struggle to … Continue reading Content ideas for busy times
It is actually quite difficult to write or edit for a living. Don’t get me wrong, I know I am not rocket scientist or neurosurgeon saving lives, so don’t feel sorry for me! It is just so often difficult knowing how much time a task or job will take me. I genuinely love what I … Continue reading Writing takes time
